UC11 - page 2

Cover
Under Cover
2
Greetings
,
We are pleased to present you with the 11th
issue of UnderCover, Delta’s global employee
newspaper.
This issue reflects, more than ever, Delta’s
activity and diligence, innovation, excellence,
leadership and solidarity, as well as its concern
for the community and the environment. This
all characterizes Delta’s DNA, as it is reflected in
the most up-to-date development of a winning
organizational culture.
We are delighted to present you with our main
organizational processes, innovative activities,
business news, breakthroughs and successes,
as well as an in-depth introduction to our
colleagues in the various departments in Israel
and worldwide.
You are invited to take the newspaper home to
your families for them to get to know the special
company you work for. We greatly appreciate
the suggestions for articles received from the
various sites. We have tried our best to meet
these requests. This company newspaper is
an important communications tool, along
with the internal organizational portal and
the professional forums, and we do the best
of our ability to channel the ideas to the most
appropriate platform.
We hope you enjoy this issue!
Hila Ephrati-Halper
, Organizational
Communications Director
And Staff Members:
Yosi Saar
, VP Operations, Socks and Seamless
Division
Ashraf Shofani
- Director of Information Systems
Operation
Rosalind Malka
- Import & Export Division
Manager
Message from the CEO
Message from the Delta Newspaper Staff
Dear Partners,
As we have discussed many times throughout Delta’s evolution, what drives and
motivates us all is Focusing on the Future.
Each year we highlight key targets that support our goals and focus – I would like to
reinforce our 2013 targets as outlined below:
Develop the infrastructure for the growth engines that will enable us to achieve 30% sales
growth and a 45% increase in operational profit (EBIT).
Achieve 10% corporate EBIT.
Improve production and sourcing.
Work as a unified company.
With only a little more than 3 months into 2013, we have already made progress toward our targets,
but we still have a lot of work to do. When growing a company such as Delta (or any company),
the work is never done; there is always room for improvement in every aspect – from sourcing to
management development.
One key initiative that I introduced this year will get us closer to our targets – the “Speed Wins”
initiative. In short, companies with a “speed culture”work quickly and efficiently and implement
fast-paced processes. We will be implementing faster processes, shortening turnover times and
decreasing performance times for repeat orders with the ultimate goal of increasing our sales and
profit margins. However, it is important to note that speed cannot supercede accuracy – better
planning and leaner processes are key components to working faster and more efficiently with little
error. Therefore we may need to take a short step back or temporarily slow down in order to identify
the mechanisms for properly implementing a speedier environment.
Companies that have a speed culture also focus on creative and innovative ideas (not just on
improving existing practices). Changing a culture is not without risks – and in order to progress to
the next level we all must try to operate outside of our comfort zone from time to time, through
searching out new technology, products, markets and ideas.
I look forward to another record year for 2013. Delta has some of the best talent in the industry –
we will achieve our goals together – I just know it.
Yours,
Isaac Dabah
,
CEO
In this issue:
3
The 3-Year Growth Program
4
New Licensee for the Manufacturing of
Columbia Socks
5
The Acquisition of LittleMissMatched
6
The Customers Appreciate
Innovation: The global HEMA Innovation Award
8
Thanks to Seamless
10
FT6.0 A New Generation
of Men’s Underwear
12
Focus on D2 Brands: Delta USA
16
Training: Development Program for
Layer 4 Managers
17
Delta Israel’s Growth Wave: The Campaign with Ninet and the expansion of
the collections
20
New State-of-the-art Logistics Center in Caesarea
23
Green Delta: Expanding
responsibility in the supply chain
24
Excellence Program
26
Delta Gives Back to the Community
28
Children’s Page - Back of the issue
Writing and editing: Shosha Cohen, Simple=Smart
ications Ltd.
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